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XINWENDONGTAI

不锈钢制管机企业应提升对品牌创新的认识

作者: 本站 来源: 本站 时间:2019年10月08日

在创新层面上,国内的不锈钢制管机企业在品牌建设方面显得略逊一筹。与国外先进的不锈钢制管机品牌相比,本土不锈钢制管机品牌在经济实力、产品质量、科研水平、管理基础、市场营销手段能力等方面都还有相当的差距。同时,目前本土不锈钢制管机企业在品牌战略上存在短视行为,产品的策略仅限于产品销售环节。

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